For this Rule Breakers edition of Bustle’s Most Wanted, Bustle partnered up with @shop to showcase some of the best breakout, women-owned fashion and beauty brands you can buy on Instagram’s new shopping account. You know that little thrill that comes with hitting “complete transaction” when making an online purchase? The promise of the perfectly sheer lip gloss or outfit-completing crossbody bag that will be a part of your life in two to five business days? Well it feels even better when you’re buying from an up-and-coming brand. Your purchase not only enriches your life, it also supports a real person who’s following their dream and trying to make a difference in the retail world. This May, Instagram launched @shop — an account that features a cool product from a different small business every day. You can shop directly from each post, meaning you can tap each image or video to learn more about the product and go to the brand’s website to buy what you see. @shop has featured more than 90 small businesses since its inception — and for Bustle’s Rule Breakers digital issue, the account is spotlighting 11 special brands that were started by rule-break...